A Global Sports Icon Brand
Greatest
Of All
Time.
GOATS is a transmedia IP content platform delivering world-class talent with a world-class team — capturing the icons of Basketball, Football, Baseball, Tennis, Golf, Boxing, the Olympics and beyond.
What is GOATS?
One brand.
Four arenas.
01 / Series
Documentary
Over 28 of the world's greatest athletes profiled in a primetime series, with several more in development.
02 / Live
Immersive
Multimedia museums, fan experiences and live events touring major cities, countries and signature venues.
03 / Product
Apparel
A limited-edition merchandise line: tees, caps, hoodies, photographic reprints and coffee table books.
04 / Future
Collectibles
Rare 1:1 generative art, signature vignettes, autographed memorabilia and VIP fan experiences.
Never before have more legends — the Greatest Athletes of All-Time — been featured in one television series… until now.
GOATS Season 1 · Premiered on ESPN
The Roster
Icons captured.
Court · Course · Field
Olympics · Tennis · Track
Boxing · Baseball · Hardwood
$487B
Global sports industry, 2022
$623B
Projected by 2027
5.2%
Compound annual growth rate
GOATS For All